“The course provides a broad overview of new Product Design and Development in a Banking context. It is built on the key concepts of customer value proposition, product life cycle, communicating value proposition through product features, and integrating credit risk aspects and pricing considerations in product design. It also covers the importance of building an emotional connection with the customer, and how product design can help build relationships over a customer life cycle. The focus would be to understand the thinking of Product managers that goes behind such developments. Case Studies and Group activities will be spread out throughout the course.”
Products Design and Development
Strategic Problem Solving
Participants will acquire a comprehensive toolkit of diverse informationgathering techniques to efficiently address strategic problems. They’ll be able to evaluate solutions through varied methods, adeptly assessing decision-making processes and managing associated risks. Through implementing change processes and evaluating outcomes, they’ll elevate their creative problemsolving skills to effectively navigate crises at a strategic level.
The AI Marketing Playbook: Strategies for the Digital Age
The Super Office Managers
The course is tailored for administrative professionals and secretaries as they will be able to prepare an effective time management plan and use time management tools and techniques. Additionally, participants will develop proficiency in professional communication, particularly in writing and replying to emails in a professional manner that will enhance managers’ time and ensure tasks are completed in an effective and efficient way.
ادارة محافظ الأوراق المالية وصناديق الاستثمار
سيتعرف المشاركون في هذا البرنامج على هيكل الأسواق المالية مع التركيز على أسواق رأس المال وأنواع الأدوات المالية المتاحة بها. كما سيتعرفون على أسس إدارة الأموال والمحافظ الاستثمارية بهدف تعظيم العوائد وخفض المخاطر إلى أقل درجة ممكنة.
Brand Impact: Building Personal and Organizational Presence
This program is designed to provide tools for developing and aligning personal and organizational brand identities. It begins with a focus on identifying individual values, images, and communication style to project an authentic and impactful personal brand. It then introduces key concepts of organizational branding, including mission, vision, positioning, and internal alignment. Through interactive activities and real-world examples, participants will enhance their presence and contribute to cohesive, credible brand experiences within their organizations.
Moving Ahead Through Self Confidence
This course empowers participants to strengthen their self-confidence as a key driver of personal growth, career advancement, and effective communication. Through guided reflection, mindset tools, and behavioral strategies, learners will identify limiting beliefs, build self-trust, and adopt practices that enhance their assertiveness, resilience, and personal impact in the workplace.
Succession Planning for Sustainable Leadership
This course equips participants with the skills to design and implement effective succession plans that ensure leadership continuity and organizational sustainability. Participants will explore the strategic impact of planning, understand replacement vs. succession planning, and develop practical skills to identify, engage, and develop successors at all levels.
Time Management
The course is designed for all organization members seeking effective time management through various tools, techniques, and goal-setting strategies. Participants will gain control over their schedules and interactions, optimizing productivity in the workplace.
استراتيجيات إدارة المخاطر للمشروعات الصغيرة والمتوسطة في ظل عدم اليقين
تم تصميم هذا البرنامج لتأهيل العاملين في القطاع المصرفي بإدارات الائتمان ومخاطر الائتمان والمتابعة للمشروعات الصغيرة والمتوسطة، وذلك للتعرف على الأسباب الرئيسية للمخاطر، وكذلك أنواع المخاطر وفقاً لأحدث التغيرات المحلية والإقليمية والتي تواجه المشروعات الصغيرة والمتوسطة، وكذلك الأدوات والعمليات اللازمة لإدارة هذه المخاطر، بالإضافة الي أهم الممارسات والتعليمات الرقابية والدولية اللازمة لفاعلية إدارة المخاطر المصرفية. بتفاعل المتدربين ومشاركتهم في التدريبات الجماعية سيتم تحديد وتقييم ومعالجة المخاطر التي تواجه القطاع المصرفي.